From Hype to Habit
When we build hype towards launch, we must not forget what comes after!
Find out about the 4 phases from initial excitement to launch, and what comes next!
The Emotion Map: The Wheel of Emotions for Deep Understanding
What emotion are we looking to target? What is it called? Luckily there’s a handy map that helps up map these.
It’s the wheel of emotions that serves as our guide.
Ubisoft near bankruptcy?
Ubisoft’s outlook for 2025 is not a positive one. With a few articles suggesting it might be nearing bankruptcy even.
As a former employee, I see 5 factors that in combination lead to today’s issues.
What is a good meeting?
What makes for a good meeting is a question rarely asked. Community teams can sometimes face extra challenges as a result.
Find out where we're coming from when we argue the player's case in our article!
Why Saudi Arabia might face difficulties recruiting the gaming industry.
It’s exciting times where middle east is growing their video games sector. But it might face a few more challenges when it comes to talent.