Connection is the new currency
Why are we here
In today's crowded market, many video game brands feel like they're shouting into the void. You're creating content, you're posting on social media, and your trailers get views, but engagement is low and growth is stagnant. You're struggling to build a dedicated player base, even though your out there.
The problem isn't that your brand's message isn't seen, it's that it isn't felt. Without an emotional connection, your message is simply forgotten amidst the noise.
How we do it
We believe that connection is the new currency. We know that humans are emotional beings first and logical beings second. Therefore, any strategy that doesn't start with emotion is destined to underperform.
Our philosophy is: Emotionally powerful content is the spark that, when nurtured within a dedicated community, builds the fire of a legendary game culture.
It's not about creating disconnected "viral moments." It's about building a sustainable ecosystem of belonging that turns passive followers into passionate advocates. We help you stop competing on features and start winning on connection.
What we do
To turn this philosophy into action, we offer a range of strategic consulting services designed to meet you where you are.
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What it is: A deep-dive diagnostic where we use frameworks like the Wheel of Emotions in conjunction with social listening to quantify your brand's emotional footprint.
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What it is: We move from strategy to creation. Crafting Emotions, we work with your team to develop a practical, repeatable process for creating content that resonates.
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What it is: This is where we build the "campfire." We design a strategy to turn your emotional content into social norms.
Find our more details on our offering on our Service Page, or click the button below!
Our Partners
Consulting across their entire portfolio of amazing studios!
Helping to make their platform and services the destination for community insights!
Consulting across their entire portfolio of amazing studios!
Helping to make their platform and services the destination for community insights!
Contact Us
Stop shouting into the void and start connecting emotionally.
If you’re ready, let’s connect!
contact us
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